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HERE forms strategic partnership with Mitsubishi Corporation

By [email protected] - 25th February 2020 - 14:14

HERE Technologies announced that it has entered into a strategic partnership with Mitsubishi Corporationâ¯(MC) ofâ¯Japan. Through the partnership, HERE plans to play a role in various strategic initiatives in Japan and other markets in Asia Pacific. These include deploying HERE technology in several projects to address customer needs in transportation and logistics and other industries, such as (1) making truck logistics and last-mile delivery more efficient; (2) optimizing delivery routes and capacity management for middle mile logistics; (3) supporting smart city initiatives with an emphasis on reduction of traffic congestion; and (4) enabling better mobile navigation systems and location-based advertisements in airports and entertainment facilities.

As part of their collaboration, MC is also planning to leverage the HERE location platform to support its own digitalization initiatives. MC is a conglomerate with businesses in many industries, including industrial infrastructure, materials, urban development, automotive, mineral resources, and