APCOA PARKING, Europe’s leading parking operator, and HERE Technologies, a location data and technology platform, announced plans for a strategic technology and commercial partnership
Both companies intend to develop and commercialize digital parking services and HD indoor maps of parking facilities in Europe. To this end, they plan to combine their complementary capabilities in parking and mapping to jointly pursue business opportunities in the automotive and urban mobility sectors.
APCOA FLOW serves as the associated brand and underlying open digital platform for all digital parking and mobility service offerings of APCOA. In the planned collaboration, HERE takes the role as the technical integrator, supporting a true end-to-end, location-enriched, user experience throughout a driver’s journey. Key touchpoints for users will be in-car infotainment systems, apps and websites.
Initially, the two partners plan to enhance APCOA’s almost 10,000 sites in 13 European countries with location data and services on the HERE platform. Based on this, they aim to build a joint parking solution for car makers, mobility service providers and smart cities. Further target segments will include fleet operators, smart logistics and TIER 1 suppliers. The intention is to make this solution available and marketed through the HERE Marketplace.
In addition, both companies are also looking to kickstart a joint initiative for the creation of HD 3D indoor maps of parking garages in Europe. This would enable the development of new services like autonomous valet parking and pre-booking of parking spaces for seamless end-to-end routing as well as augmented reality-related experiences for end users.
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