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Postrack Launches Asset Tracking Business In The UK

By Eric Van Rees - 21st October 2025 - 07:35

Postrack, the European GPS asset tracking specialist, is targeting the UK marketplace for the first time as part of the company’s international growth strategy.

As part of its plans, Postrack has established a new UK business that will deliver advanced asset management solutions for a wide range of fleet, logistics road transport, construction, waste and other industrial applications.

“Our comprehensive portfolio of asset tracking solutions is proven to deliver improved operational efficiency, reduced costs and enhanced utilisation, as well as preventing theft, loss or misuse,” explains Niclas Holm, Founder and CEO of Postrack. “Our success in Scandinavia and across mainland Europe means we are well-placed to help both end-user operators and technology providers in the UK.”

Postrack’s battery-powered solutions are suitable for both indoor and outdoor tracking, providing end-to-end visibility for a wide range of unpowered and powered assets, including Vehicles, trailers, plant, containers, skips, bins, machinery, pallets and other equipment. With a battery life of up to 20 years, advanced capabilities, and an IP68 or IP69K rating, these devices are ultra-rugged, reliable, and functional, even in the harshest operating conditions.

Read More: Satellite Positioning, Navigation & Timing (PNT) Transport & Logistics

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