
14 September 2009, 9:00am
MUGUKI was formed to provide opportunities for MapInfo users to network, share ideas, good practice, hints and tips, tools etc.
GeoConnexion UK presented a report summary in the last September issue of the July event held in Birmingham. Read below the full story.
MUGUKI Birmingham Event at Austin Court 7th July 2009

Each month we select a hot topic and a leading figure in the industry to write about it.A BUSINESS CASE FOR MOBILE LOCATION-BASED SERVICES
The mobile industry is a highly competitive one, and the battle over the end-user’s attention, loyalty and share of wallet means that more and more mobile services are introduced daily. Players across the value chain – such as handset manufacturers, internet players, mobile operators, developers and content providers - are all working to develop value-add applications and services, which will generate new revenue streams and enhance customer loyalty.
Location-enabled services, led by mobile navigation are proving increasingly popular with consumers, as we live in a society where access to immediate and personalised, location-enabled information is vital. Therefore, it’s no surprise that location-based, instant-access, navigation services are more sought-after than ever. Berg Insight has reported that the number of… More…
Motti Kushnir
Telmap