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Telmap to power mobile navigation application....
03 December 2007, 11:14am
The Carphone Warehouse selects Telmap to power own-branded mobile navigation application for the BlackBerry Curve 8310 smartphone
The Carphone Warehouse Navigator launches in time for Christmas.
LONDON, 03 December, 2007 – The Carphone Warehouse, Europe's leading independent retailer of mobile phones and services, today announced that it has selected Telmap, a world leader in advanced mobile navigation solutions, to power its own-branded mobile navigation application, The Carphone Warehouse Navigator for the BlackBerry Curve 8310 smartphone.
“Working alongside The Carphone Warehouse is an exciting direction for Telmap” said Oren Nissim, CEO of Telmap. “The Carphone Warehouse is the biggest wireless retailer in Europe, and this partnership stands to represent the increasing number of people who will now have access to navigation via their mobile phone during their everyday lives.”
The Carphone Warehouse Navigator comes pre-bundled with the BlackBerry Curve 8310 handset which will be available from The Carphone Warehouse retail outlets from 01 December in time for the Christmas shopping season.
“With the recent furore surrounding the importance of mobile features such as games, music and photography, our customers tells us that satellite navigation is now also a must have application," commented George Dymond, UK Trading Director from The Carphone Warehouse. “Our own-branded application will enable us to make the most advanced experience in mobile navigation available to our nationwide customer base.”
The Carphone Warehouse Navigator is a complete mobile navigation application that includes in-car and pedestrian navigation. Key features includes moving maps display, free-text advanced local search capabilities with auto complete and fuzzy matching allowing people to find what they are looking for even with partial information or misspelled entries.
The mobile navigation market is predicted to be worth €150 billion by 2015, according to recent research by Morgan Stanley
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