Optimal driving performance and control through...

08 September 2009, 6:11pm

Optimal driving performance and control through integration of multiple core navigation features

TomTom announces its new flagship series TomTom GO x50 LIVE. The three portable navigation devices: TomTom GO 950 LIVE,TomTom GO 750 LIVE and TomTom GO 550 LIVE combine TomTom’s leading IQ with a fully optimised user interface.Routes™ technology In addition, the TomTom GO x50 LIVE series comes with an expanded LIVE Services offering completely integrated in the device to deliver the ultimate navigation package on the market today.

The integration of TomTom’s routing echnologies into the user interface makes the device more intuitive and easier to operate. Drivers are given all the information they need about their journey before they set off, at a glance. HD Traffic™, safety alerts and fuel prices are all clearly displayed on the screen via the new LIVE snapshot. Once on the road, drivers automatically receive real-time updates on what’s ahead, so they remain informed throughout their journey.

New menus including a frequent destination menu have been added to calculate a route to a frequently visited destination faster and more easily. An Eco Routes option has also been introduced, so drivers can select the most fuel-efficient route to help reduce their impact on the environment.

The TomTom GO x50 LIVE series features more maps than ever before, including Malta, Greece and Turkey for the first time. In addition, all devices offer TomTom’s unique Map Share™ technology which allows users to make instant
changes to the map and share these with others through TomTom HOME, TomTom’s free desktop application.
• TomTom GO 950 LIVE comes with pre-installed maps for door-to-door navigation in US, Canada and 45 countries in Europe and offers Enhanced Positioning Technology (EPT) for uninterrupted navigation when driving
through tunnels;

• TomTom GO 750 LIVE offer seamless door-to-door navigation across 45 countries in Europe;

• TomTom GO 550 LIVE features maps of the UK/Republic of Ireland

The new TomTom GO x50 LIVE series calculates the fastest routes based on the world’s largest collection of historical speed profiles. This ever-growing database now includes over 800 billion historic speed measurements of 15 million road kilometres in 24 European countries.

Once on the road, the device is constantly checking if there is a faster route, taking changing road conditions into account by using a combination of IQ Routes technology and real-time HD Traffic information³. This continuous optimisation of the route provides shortest and most realistic travel times.

The TomTom GO x50 LIVE series will go on sale in the UK this autumn. Pricing will be confirmed as soon as the products become available. LIVE Services are available for a flat fee of £7.99 per month with no hidden costs.

“As the world’s leading provider of navigation solutions and digital maps,it is our duty to constantly break new ground, developing unique
technologies with the sole purpose of making the driver’s journey more reliable, predictable and affordable,” says Corinne Vigreux, Managing Director of TomTom. “Our unique innovations guarantee the fastest routes,so users are empowered to deal confidently with the ever-changing road situation and take the right decisions accordingly.”

TomTom IQ Routes applies the historical travel time experience of millions of drivers to calculate the fastest route possible. The technology is based on historical speed measurements for every time of day, one for every road segment, from large motorways to small local roads. In up to 35% of all cases, the use of IQ Routes results in driving a faster route, saving significant travel time as well as money and fuel.

TomTom’s HD Traffic service is based on the anonymous measurements of ordinary mobile phones moving through the network. A significant proportion of mobile phones on the move are in cars. Analysis of these results gives accurate traffic information for all major and secondary roads. The HD Traffic service is further enhanced with information from TomTom users who wish to share their travel time information anonymously with other users. This contributes to the accuracy and granularity of this unique service. It gives a much more accurate traffic information resource
than traditional systems and for much larger territories.

www.tomtom.com/page/GOX50LIVE

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