Bluesky supports Air Ambulance service

07 November 2008, 11:40am

UK aerial survey specialist Bluesky is making a valuable contribution to the life-saving work of Air Ambulance services. In lieu of the more traditional festive activity of sending Christmas cards and gifts Bluesky has made a donation to the local charity, contributing to the GBP 1.5 million per year needed to run the service. The Bluesky donation will help Derbyshire, Leicestershire and Rutland Air Ambulance (DLRAA) continue to respond to emergency call outs, carrying medical staff who provide on-scene treatment before patients are transported to the most appropriate hospital for their injuries.

“We rely solely on voluntary donations from local companies, organisations and the community we serve,” commented Barbara Parish, Regional Fundraising Manager. “Every donation, no matter how small, really makes a difference and we would encourage other companies to follow Bluesky’s example and help us save lives this Christmas.”

The DLRAA is a new air ambulance service that took over from County Air Ambulance on 1 April 2008. Based at East Midlands Airport the DLRAA's primary response area is the 2,100 square miles of Derbyshire, Leicestershire and Rutland, serving in excess of 1.4 million people. With the M1 dissecting the region traffic accidents are common and the Air Ambulance provides an essential service responding to any incident, regardless of cost, where land ambulances are unable to access the scene or where transfer by land ambulance would be too slow or create more injury to the patient.

“We decided to support the DLRAA as they are a local organisation providing a life saving service,” said Rachel Tidmarsh, Managing Director of Bluesky. “From their base at East Midlands Airport, the DLRAA takes just six minutes to reach the Leicester Royal Infirmary, under five minutes to get the Derbyshire Royal Infirmary and Glenfield Hospital and just three minutes to Queens Hospital in Nottingham. Receiving rapid and appropriate medical treatment is paramount with significantly increased chances of survival if specialist trauma treatment is received within sixty minutes after an accident.”

Bluesky is a UK-based specialist in aerial imaging and remote sensing data collection and processing. An internationally recognised leader with projects extending around the globe Bluesky is proud to work with prestigious organisations such as Google, the BBC and Government Agencies, Bluesky has unrivalled expertise in the creation of seamless, digital aerial photography, 3D landscape/cityscape visualisations and prints and also runs a national mapping centre, providing digital mapping, satellite imagery and aerial photography including ultra-high resolution imagery of cities and towns.

Website: www.bluesky-world.com
All reader enquiries to Bluesky sales on +44 (0)1530 518 518

The Marketing Edge