ESRI's 2008 Community Sourcebook Products

10 July 2008, 9:59am

Redlands, California—Analysts and researchers are using ESRI's reliable data products to create a solid foundation for viable, definitive research projects. Experts and students across all industry sectors can now have access to the most accurate demographic data with the 2008 Sourcebook products. ESRI has published the softcover editions of Community Sourcebook of ZIP Code Demographics and Community Sourcebook of County Demographics, as well as the Sourcebook$B!|(BAmerica with ArcReader CD-ROM, all of which include ESRI's 2008/2013 demographic updates and projections for data variables such as population, age distribution, and income. These resources also include spending potential indexes for 20 categories such as financial services, home improvement, entertainment, home furnishings, apparel, automotive aftermarket, health insurance, pets, and pet supplies.

"The comprehensive information in ESRI's 2008 Sourcebook products represents the newest, most accurate results derived from ESRI's unique demographic data methodologies," says Catherine Spisszak, data product manager. "For more than 20 years, information from ESRI's Sourcebook products has been used by companies, government agencies, universities, and nonprofit organizations to make better, more informed business decisions."

Information in the Sourcebook products can be used to

· Conduct market research.

· Identify population trends.

· Perform site location analyses.

· Profile customers by age, income, and spending patterns.

· Note cultural, geographic, and income shifts.

For more information about ESRI's Community Sourcebook products, visit www.esri.com/sourcebooks.

www.esri.com/sourcebooks

Geo: International